Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition)
Author: Michael Michalko
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Tested Advertising Methods (Prentice Hall Business Classics)
Author: John Caples
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Caffeine for the Creative Mind: 250 Exercises to Wake Up Your Brain
Author: Stefan Mumaw
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It`s Not How Good You Are, Its How Good You Want to Be: The World`s Best Selling Book
Author: Paul Arden
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Top 20 - General
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Ogilvy on Advertising
Author: David Ogilvy
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Creative Advertising, Second Edition
Author: Mario Pricken
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Whatever You Think, Think the Opposite
Author: Paul Arden
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Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)
Author: Jon Steel
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Innumeracy: Mathematical Illiteracy and Its Consequences
Author: John Allen Paulos
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How to Get Ideas
Author: Jack Foster
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Confessions of an Advertising Man
Author: David Ogilvy
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IdeaSpotting: How to Find Your Next Great Idea
Author: Sam Harrison
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The Copywriter's Handbook: A Step-by-Step Guide to Writing Copy That Sells
Author: Robert W. Bly
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How to Get Ideas
Author: Jack Foster
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My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)
Author: Claude Hopkins
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Creative Advertising: Ideas and Techniques from the World`s Best Campaigns
Author: Mario Pricken
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Cutting Edge Advertising II
Author: Jim Aitchison
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Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition
Author: Luke Sullivan
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Zing!: Five Steps and 101 Tips for Creativity On Command
Author: Sam Harrison
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Whatever You Think, Think the Opposite
Author: Paul Arden
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The Art of Writing Advertising : Conversations with Masters of the Craft: David Ogilvy, William Bernbach, Leo Burnett, Rosser Reeves,
Author: Denis Higgins
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Ideaship: How to Get Ideas Flowing in Your Workplace
Author: Jack Foster
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The 100 Greatest Advertisements
Author: Julian Watkins
Manufacturer: Dover Publications
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Obvious Adams: The Story of a Successful Businessman
Author: Robert R. Updegraff
Manufacturer: Updegraff Pr
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